Art Campaign
Art Campaign
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“SOME OF US THINK
HOLDING ON
MAKES US STRONG;
BUT SOMETIMES
IT IS LETTING GO.”
Hermann Hesse
Remember those times as a child when you got a balloon and it slipped and lifted to the sky?
All of us have something we want to let go of, small thoughts and feelings that get trapped in the nets of our hearts. The process of letting go can be hard but believe it or not simple gestures can make it easier. We have all watched a balloon making its way up into the sky and related to it as a sign of freedom and letting go.
Shreya Naik is a Mumbai based artist who believes that she can change the world with art, color, glitter and glue. As an artist she ideates and conducts art installations merged with socio-interactive experiments which provoke people to introspect and change a small part of them through art and thus eventually change the entire world through it.
Shreya too realized how much a silly childish game could change her state of mind, and it was most certainly a cheaper alternative than raiding Zara! So she decided to make a project of it and share her little trick with the world.
Shreya Naik is a Mumbai based entrepreneur. She believes that she can change the world with art, color, glitter and glue. Over the years she has lived many lives, an advertising executive, a PR agent, an active music programmer and curator, a talent scout, even as CEO of her own artist management company Dream Makers. She has also extended her roots to start her own Art company Artsy Fartsy & Co.
As an artist she ideates and conducts participatory art installations merged with socio-interactive experiments which provoke people to introspect and change a small part of them through art and thus eventually change the entire world through it. She strives to raise awareness of people's dependence on technology by bringing together strangers in a public offline environment so as to realize the path to friendship without the use of technology or social media.
When she's not doing that she practices the 18th century Italian art of decoupage, she is a Poi spinner,Scuba Diving enthusiast, hula hoop dancer and chai lover !
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